Hanzo / Design & Technology

Inditex

A highly customizable eCommerce platform

Research & Insights
Digital Strategy
Service Design
Digital Product Design
Technical Consultancy
Front-End Development
User Testing

Pull&Bear is the second largest brand within the Inditex group and a market leader of the retail industry, offering young, environmentally engaged and dynamic fashion lovers their contemporary urban clothing collections across nearly 200 markets globally.

Recognizing their need to increase their business digital reach and their brand visibility online, Pull&Bear partnered with Hanzo to redesign their global app and their responsive e-commerce platform.

Following Pull&Bear’s original request to create a website that “changes daily with the same frequency as our collections do”, Hanzo designed and developed a state-of-the-art e-commerce platform that not only reflected the current trends of today’s retail sector, but also provided users with a great shopping experience.

The website and native app delivered a massive increase in user engagement and purchase completions, adding huge value to the business and helping grow its revenue streams.